11eleven

“eleven” is a set of short fictional ident’s based around a new TV brand coming into the country. The concept around it’s creation was to fake filmed footage with a set of panoramic photographs, and mix this with 3d composting. The “camera move” was originally created in After effects. After creating the basic camera motion, the camera was exported to Maya (with AE3D EXPORT by Ryan Gilmore) and used as the camera within Maya. I then created my “blobs” within Maya and rendered them with the camera exported from After effects.

After composting the “blobs” within After Effects, I continued to tweak the camera move in after effects and subsequently updated the camera within Maya before re-rendering. I continued this process until I reached the desired effect. After deliberation on the process, I have decided that this method is not as effective in this circumstance. This is because it took more time to fake the desired camera move, then it would have taken to actually film and edit it.

A few promotional images can be viewed below